Buyer's Guide
Graphic Design Platform
Canva

Canva Buyer's Guide

This guide has been created using Cledara’s data to help software buyers make an informed decision on whether

Canva

is the right solution for their business.

Pricing per year
From
$
126
to
$
272
similar to
Popularity
33
%
 of Cledara customers use
Canva
Security + compliance
ISO 27001, GDPR
 compliant

Canva Buyer's Guide

Canva is a graphic design platform that allows users to create social media graphics, presentations, posters, documents and other visual content.

Pricing per year
From
$
176
to
$
272
similar to
category/app team
Design
Marketing
Other
reviewed by
Nikesh Ashar
Popularity
33
%
 of Cledara customers use
Canva
Security + compliance
ISO 27001, GDPR
 compliant

What is Canva?

Canva is a graphic design platform that makes it simple for anyone to create stunning visual content. It offers a wide range of templates, images, and design elements, enabling users to craft social media graphics, presentations, posters, and more with its easy drag-and-drop interface.

Overview

Canva
HQ
New South Wales, Australia
Founded
2012
Country availability
Global
Design
Marketing
Other

Cledara’s Take

Ever since Canva made graphic design accessible to everyone, it has become a main staple of many companies. At Cledara, it is used by 32.7% of our customers.

Canva has made a significant impact on how we approach design work. This tool is widely praised for how user friendly it is. It allows anyone to create content quickly and easily. On top of that, the free version is quite transparent and generous.

It is also important to note that it has not been created for professional designers. If you need a deeper and more complex solution, you’d be better off contracting a platform like Figma, for example. Especially when it comes to video editing. PremierPro or another dedicated software might be the way to go in this case.

To sum it up, Canva is a bit like a Swiss Army knife for design – incredibly versatile and handy for a broad range of tasks but maybe not the best tool for specialized jobs. But if you're looking for something that can handle everything from social media graphics to basic video editing with a low barrier to entry, this is your tool.

Brad van Leeuwen
Cledara's Take author
Founder & COO at Cledara

How much does Canva cost?

Canva's pricing model is accessible, offering various plans tailored to meet the needs of different user groups, from individuals and small teams to larger enterprises. This flexibility ensures that users only pay for what they need.

Plans and pricing

Company size
Lower price
Median price
Upper price
0-50 Staff
Lower Price
Median Price
Upper Price
0-50 Staff
$
126
$
156
$
176
50-100 Staff
Lower Price
Median Price
Upper Price
50-100 Staff
$
120
$
146
$
176
100-150 Staff
Lower Price
Median Price
Upper Price
100-150 Staff
$
123
$
154
$
272

Open Pricing Index

What is Canva used for?

Canva is utilized for a wide array of design tasks, making it an indispensable tool for creating professional-looking graphics, presentations, and marketing materials with ease and efficiency.

Use cases

Design creation and collaboration

Streamlines the creation of diverse designs, allowing for teamwork and shared projects.

Multi-use platform

Versatile across digital and print mediums, catering to a variety of design needs.

Collaborative features

Facilitates real-time design collaboration, enhancing productivity and creativity among teams.

Canva main features

  • Design suite for creativity
    Offers tools for presentations, posters, and social media.
  • Visual content creation simplified
    User-friendly photo and video editors.
  • Comprehensive template library
    A broad selection of design templates.
  • Collaboration on creative projects
    Enables real-time teamwork on designs.
  • Magic studio with AI tools
    AI-powered tools for copy generation and photo editing.

Subscribe for new guides

Get every new guide delivered to your inbox along with purchasing and renewal insights.

What do people think of Canva?

Compiling reviews from various sources, we've gathered feedback that highlights Canva's impact on its users, reflecting a broad range of experiences and insights.

View on G2 (4.7 stars) View on Capterra (4.7 stars)

Canva Highlights

  • Exceptionally user-friendly interface
    By design, anyone can pick up Canva and start creating content in a few minutes.
  • Broad and versatile design capabilities
    Canva offers many solutions for different types of assets and mediums, both online and offline.
  • Effective collaboration tools and template variety
    Its many templates and customizations make it easy to create content for different mediums and sizes.

Canva Concerns

  • Limitations compared to professional design software
    By design, Canva is not meant to be used by professional designers, which is why many of the options and features they need might not be present.
  • Restrictions in the free version and occasional formatting issues
    As it is to be expected, the free version of Canva is quite limiting and some users experience glitches when they’re working on bigger projects.

Canva security and compliance

Canva

is compliant with:

ISO 27001, GDPR

What are the alternatives to Canva?

Canva faces competition from platforms like Adobe Spark, PicMonkey, Crello, and Snappa, each offering unique features and pricing, catering to different user preferences and design needs.

Software payments
Control your spend with payments built for software
Spend MANAGEMENT
Brex, Ramp, Payhawk
NEGOTIATION SERVICES
Tropic, Vendr, Sastrify
SAAS MANAGEMENT
Torii, Zylo, Bettercloud
Cledara
Software payments
Control your spend with payments built for software
Tools
Popularity
Cledara Market Share
Price
Best for
Popularity
Cledara Market Share
Price
Best for
Canva logo
Canva
High
33
%
Popularity
Cledara Market Share
Price
Best for
Easy-to-use tool for graphic design
Popularity
Cledara Market Share
Price
Best for
Adobe Creative Cloud logo
Adobe Creative Cloud
High
30.0
%
Popularity
Cledara Market Share
Price
Best for
More expensive
Quick design tools with Adobe integration
Popularity
Cledara Market Share
Price
Best for
Figma logo
Figma
Very High
57.8
%
Popularity
Cledara Market Share
Price
Best for
More expensive
Creating websites/UI/graphic design in a collaborative space
Popularity
Cledara Market Share
Price
Best for
 logo
%
Popularity
Cledara Market Share
Price
Best for
Tool Alternative
Best for
Comprehensive payroll and IT management integration.
Popularity
Cledara Market Share
Price
Best for
Tool Alternative
3
in Category
%
%
Price relation
Comprehensive payroll and IT management integration.
Tool Alternative
Best for
Comprehensive payroll and IT management integration.
Popularity
Cledara Market Share
Price
Best for
Tool Alternative
#
3
in Category
%
%
Price relation
Comprehensive payroll and IT management integration.
Popularity
Canva logo
Canva
High
Adobe Creative Cloud logo
Adobe Creative Cloud
High
Figma logo
Figma
Very High
 logo
Cledara Marketshare
Canva logo
Canva
33
%
Adobe Creative Cloud logo
Adobe Creative Cloud
30.0
%
Figma logo
Figma
57.8
%
 logo
%
Price
Canva logo
Canva
Adobe Creative Cloud logo
Adobe Creative Cloud
More expensive
Figma logo
Figma
More expensive
 logo
Best for
Canva logo
Canva
Easy-to-use tool for graphic design
Adobe Creative Cloud logo
Adobe Creative Cloud
Quick design tools with Adobe integration
Figma logo
Figma
Creating websites/UI/graphic design in a collaborative space
 logo

Take control of your SaaS

Stop wasting time tracking expenses and start making informed decisions.

Learn more
A woman smiling while using a laptop