Pipedrive Buyer's Guide

This guide has been created using Cledara’s data to help software buyers make an informed decision on whether

Pipedrive

is the right solution for their business.

Pricing per year
From
$
449
to
$
2698
similar to
Popularity
11
%
 of Cledara customers use
Pipedrive
Security + compliance
SOC 2, ISO 27001, GDPR
 compliant

Pipedrive Buyer's Guide

Pipedrive is a web-based sales CRM.

Pricing per year
From
$
2038
to
$
2698
similar to
category/app team
Sales
Customer Success
Other
reviewed by
Nikesh Ashar
Popularity
11
%
 of Cledara customers use
to
Pipedrive
Security + compliance
SOC 2, ISO 27001, GDPR
 compliant

What is Pipedrive?

Pipedrive is a sales-focused customer relationship manager (CRM) designed to boost revenue by making your sales process more visible and more efficient. It offers powerful automation features that through customizable pipelines, detailed analytics, and powerful automation features. It streamlines the sales process, offering clear visibility on progress and helping teams to focus on the most impactful actions.

Overview

Pipedrive
HQ
California, United States
Founded
2010
Country availability
Global
Sales
Customer Success
Other

Cledara’s Take

Pipedrive is a CRM designed to help sales teams collaborate effectively and close those deals. Its user-friendly interface and customization options empower sales teams to manage their pipelines more effectively, which for some users, results in a significant growth in sales efficiency. Whilst some prefer a CRM that can also handle their marketing or support operations, Pipedrive excels at its core offer—smoothing the sales process—and is a valued tool among our clients.

Brad van Leeuwen
Cledara's Take author
Founder & COO at Cledara

How much does Pipedrive cost?

Pipedrive's pricing is structured to cater to businesses of various sizes, with average costs reflecting the scale of operations. This tiered approach ensures that companies can find a suitable plan that matches their sales team's size and complexity.

Plans and pricing

Company size
Lower price
Median price
Upper price
0-50 Staff
Lower Price
Median Price
Upper Price
0-50 Staff
$
449
$
649
$
2038
50-100 Staff
Lower Price
Median Price
Upper Price
50-100 Staff
$
420
$
2025
$
2939
100-150 Staff
Lower Price
Median Price
Upper Price
100-150 Staff
$
1892
$
2295
$
2698

Open Pricing Index

What is Pipedrive used for?

We’ve read a selection of customer reviews to come up with the main use cases for Pipedrive.

Use cases

Sales pipeline management

The primary use case for Pipedrive is to help sales teams manage and optimize their sales pipelines. You can create a structured sales process that aligns with the organization's sales strategy, and see it visualized on a shared task tracker.

Contact and lead management

Pipedrive serves as a centralized repository for storing and organizing detailed information about potential and existing customers. Sales teams can quickly access contact details, log interactions, and track communication history, providing a 360-degree view of the customer.

Sales activity and goal tracking

The activity tracking feature in Pipedrive provides a clear overview of the sales team's daily, weekly, and monthly activities. Users can set and schedule tasks, calls, emails, and meetings, and associate them with specific deals or contacts, keeping the team focused and accountable.

Pipedrive main features

  • Visual pipeline management:
    Pipedrive provides a Kanban-style task tracker that gives your sales team a clear overview of their pipeline. This allows you to track deals, move them through different stages, and—hopefully—close deals more efficiently.
  • Customizable pipelines
    You can customize your sales pipeline, or process, according to your business’ customs. You can add or remove stages, set probability percentages, and define the criteria for moving deals through the pipeline.
  • Email integration
    Pipedrive integrates with email platforms, allowing users to send, receive, and track emails directly within the CRM. There’s also email templates and email tracking features to help your sales teams streamline their communication processes.
  • Contact and lead management
    Pipedrive offers a central hub for storing contact and lead information. It allows users to quickly access key details, log interactions, and track communication history. You can score leads based on their potential value, helping sales teams focus on the most qualified prospects.
  • Sales reporting and analytics
    Pipedrive offers robust reporting and analytics capabilities, so you can track your sales team's performance. Users can generate visual reports to track metrics such as pipeline value, win rates, conversion rates, and sales activities.

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What do people think of Pipedrive?

We’ve compiled reviews from various sources to provide a well-rounded view of Pipedrive that reflects its users' experiences.

View on G2 (4.2 stars) View on Capterra (4.5 stars)

Pipedrive highlights

  • Sales process tracking
    Several reviews praised how Pipedrive made their sales processes more organized. Teams use it to remember when to follow up with prospects, and record customer communication.
  • Simple setup
    Some customers noted that it was easy to pick up Pipedrive within a few hours.
  • Positive impact on sales
    Several reviewers mentioned that Pipedrive made it far easier to automate the sales process and ensure the sales team are collaborating efficiently, which made it easier to boost their company’s revenue.

Pipedrive concerns

  • Limited reporting
    Some reviewers mentioned that they’d like the ability to create more customized analytics reports, and that the available report styles were fairly limited.
  • Integration set-up
    Whilst Pipedrive offers a strong range of integrations, some reviewers mentioned that it was difficult to connect particular tools.
  • Customer support
    One or two reviews reported limitations with the technical support available from Pipedrive, mentioning that it was harder than they expected to get in touch with a human.

Pipedrive security and compliance

Pipedrive

is compliant with:

SOC 2, ISO 27001, GDPR

What are the alternatives to Pipedrive?

Whilst Pipedrive is a strong candidate for any company’s CRM, software buyers would do well to consider some of their competitors too.

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3
in Category
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Tool Alternative
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Tool Alternative
#
3
in Category
%
%
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Comprehensive payroll and IT management integration.
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Pipedrive logo
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High
Hubspot logo
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Zoho logo
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Cledara Marketshare
Pipedrive logo
Pipedrive
11
%
Hubspot logo
Hubspot
37.9
%
Zoho logo
Zoho
8.9
%
Salesforce logo
Salesforce
12.6
%
Price
Pipedrive logo
Pipedrive
Hubspot logo
Hubspot
Similar
Zoho logo
Zoho
Less expensive
Salesforce logo
Salesforce
More expensive
Best for
Pipedrive logo
Pipedrive
Powerful CRM solution for small teams
Hubspot logo
Hubspot
Businesses wanting integrated marketing
Zoho logo
Zoho
Cost-effective CRM for SMBs
Salesforce logo
Salesforce
Comprehensive CRM solutions for enterprises

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